Tower 28

Meet BeachPlease: a 2‑in‑1 glow for lips and cheeks BeachPlease combines a creamy blush with a tinted lip balm in one portable tube. Inspired by warm coastal sunsets, the Golden Hour shade delivers a soft, sun‑kissed wash that feels lightweight and comfortable from morning...

Meet BeachPlease by Tower 28 BeachPlease is a versatile 2‑in‑1 cream blush and tinted lip balm designed to give cheeks and lips a dewy, sun‑kissed glow. The coral pink shade Happy Hour blends softly into skin, offering color without a heavy feel or chalky...

Meet BeachPlease: a versatile, skin-loving tint Tower 28 BeachPlease blends a multi-use cream blush with a tinted lip balm into one easy, silicone-free formula. The texture melts into skin, yielding a dewy glow and a soft, sun-kissed wash of color. In Office Hours, the...

Meet BeachPlease from Tower 28—a versatile, skin-loving tint that blends cream blush and lip color in one easy step. The Power Hour shade is a luminous terracotta that works with many skin tones, giving cheeks and lips a natural, radiant glow without heaviness. This...

One versatile product for cheeks and lips BeachPlease merges makeup with skincare sensibilities to deliver a dewy, sun-kissed glow on the cheeks while also coloring the lips with a juicy tint. The shade After Hours reads as a luminous berry that stays light on...

Two-in-One Glow: BeachPlease blends cheek and lip color Tower 28 BeachPlease Cream Blush + Tinted Lip Balm in Rush Hour delivers a creamy, silicone-free formula that melts into skin for a soft, dewy finish. The shade Rush Hour is a luminous peach designed to...

Limited-Edition LipSoftie Mini Set Discover Tower 28 Beauty’s Mini Lil Softies, a limited-edition quartet that adds two brand-new shades exclusive to this kit. Each mini LipSoftie delivers a sheer, buildable tint with a conditioning, glide-on feel, crafted for easy touch-ups and versatile everyday color....

Hydration and barrier care for daily useIntroducing the Tower 28 Jumbo SOS Recovery Face Cream, a fragrance-free, alcohol-free daily moisturizer designed to hydrate without a greasy finish. Formulated with four types of hyaluronic acid and ceramides, this jumbo-sized cream aims to deliver deep hydration...

Discover Tower 28 LipSoftie Tinted Lip Balm Treatment in Dulce De Leche—a hydrating, glossy balm that glides on smoothly for everyday wear. This formula blends the care of a lip mask with a sheer tint, designed for sensitive lips that appreciate gentleness plus color.The...

Hydration that glows with a touch of colorTower 28 LipSoftie Tinted Lip Balm Treatment blends the comforting feel of a lip mask with the everyday practicality of a tinted balm. In Watermelon Kiwi, you get a sheer pink wash that glides on with a...

A hydrating, color-rich lip care that blends the best of a balm and a maskTower 28 LipSoftie delivers a cushiony, non-sticky feel with a dewy finish and a sheer wash of lavender-tinged pink. This treatment works like a lip mask by providing intense hydration...

Hydration that feels indulgent, not heavy LipSoftie blends the comforting feel of a lip balm with the brightness of a glossy finish. In SOS Vanilla, it delivers a soft, cushiony moisture layer that helps lips feel smoother and subtly plumped. This is a ritual...

Experience LipSoftie: Hydration, Shine, and Gentle Care Tower 28 LipSoftie Tinted Lip Balm Treatment blends the moisture of a lip mask with the slip of a balm, delivering a comfortable, nourished feel that lasts through daily activities. The Blood Orange Vanilla shade offers a...

Discover the Tower 28 Mini Lil' Softies LipSoftie Lip Treatment Set, a limited-edition quartet designed for everyday lip care with a hint of color. Each mini balm delivers a cushiony, tinted feel that you can wear alone or layer over your favorite lipstick for...

OneLiner: A Creamy, Multi-Tasking Pencil Meet OneLiner, a creamy lip pencil that doubles as an eyeliner and a soft blush base. Its lightweight formula includes hydrating shea butter and marula oil, delivering a smooth, tug-free glide that defines with control while keeping lips comfortable....

Meet OneLiner: a versatile, skin-friendly multi-use pencil Tower 28 OneLiner is designed to define lips, shape eyes, and add a touch of color to the cheeks with a single, creamy pencil. The formula glides on smoothly, thanks to moisturizing shea butter and marula oil,...

OneLiner: The all-in-one makeup pencil you can reach for any day Tower 28 OneLiner reimagines a traditional pencil as a versatile beauty tool that definitions lips, shapes eyes, and adds a touch of color to the cheeks with remarkable ease. The formula is creamy...

Effortless definition for lips, eyes, and more OneLiner is a creamy, sharpenable pencil designed for sensitive skin. Enriched with hydrating shea butter and marula oil, it glides on with a tug-free feel while helping lines stay crisp all day. Beyond lips, OneLiner can be...

OneLiner Multi Lip Liner from Tower 28 redefines what a pencil can do. This creamy, wedge-shaped tool blends a hydrating base with rich pigment to deliver precise lines that feel light on contact. The formula glides on smoothly, never dragging, and helps lips stay...

OneLiner: A Truly Multi-Tasking Pencil Meet OneLiner, Tower 28’s versatile, creamy pencil designed to define lips, outline eyes, and even lightly color cheeks with a single tool. The Pinky Taupe shade offers a warm, flattering tone that works across a range of skin tones...