{"product_id":"tec-italy-lumina-purple-shampoo-10-14-fl-oz","title":"Tec Italy Lumina Purple Shampoo – 10.14 fl oz","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eTec Italy presents Lumina Purple Shampoo, a thoughtfully balanced cleanser designed to refresh cool tones while respecting hair texture. Housed in a generous 10.14 fl oz bottle, this violet-tinted formula works with your routine to help counter brassiness and keep lighter shades looking vibrant and balanced.\u003c\/p\u003e\n\u003cp\u003eIn daily use, the shampoo delivers a soothing sensory experience: a clean, color-conscious lather that gently cleanses without stripping, leaving hair feeling refreshed and ready for styling. The violet pigment deposits subtly during washing, which can help maintain cooler tones between color sessions while you enjoy your regular haircare ritual.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Lumina Purple Shampoo Does\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutralizes brassy undertones in blonde, silver, and highlighted hair for cooler-looking results.\u003c\/li\u003e\n  \u003cli\u003eDeposition of a violet-tinted cleanse helps visually balance lightened shades while maintaining natural shine.\u003c\/li\u003e\n  \u003cli\u003eGenerous 10.14 fl oz bottle provides long-term use between purchases.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to Use for Best Results\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and lather with a gentle massage, focusing on the mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 1–3 minutes to let the pigment work, then rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eFollow with your regular conditioner or styling routine for best texture and manageability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eReal-Life Scenarios\u003c\/h2\u003e\n\u003cp\u003eIdeal for those seeking to refresh cooler tones between color appointments, especially after exposure to sun, chlorine, or warm lighting that can bring brassiness forward. It pairs well with regular shampoos and conditioners designed for color-conscious hair care, fitting neatly into weekday or weekend routines.\u003c\/p\u003e\n\n\u003ch2\u003eWho It’s For\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eBlonde, silver, or lightened hair looking to maintain cooler tones between treatments.\u003c\/li\u003e\n  \u003cli\u003eAnyone wanting a gentle cleansing ritual that respects hair texture while offering tone maintenance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith Lumina Purple Shampoo, you can incorporate a color-conscious step into your routine that supports your overall haircare goals without demanding guarantees. Results can vary based on original shade, lighting, and maintenance habits.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is Lumina Purple Shampoo suitable for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Suitable for blonde, silver, and lightened hair to help maintain cooler tones between color sessions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Lumina Purple Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 1–3 times per week or as needed to refresh tone between color treatments.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tec Italy","offers":[{"title":"Default Title","offer_id":63337344794973,"sku":"B00HVEFPSA","price":31.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/tec-italy-lumina-purple-shampoo-bottle-close-up.jpg?v=1770466313","url":"https:\/\/britishharmonia.co.uk\/products\/tec-italy-lumina-purple-shampoo-10-14-fl-oz","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}