{"product_id":"loreal-paris-infallible-pro-matte-liquid-lipstick-shake-down-up-to-16-hour-wear","title":"L'Oreal Paris Infallible Pro-Matte Liquid Lipstick Shake Down — Up to 16-Hour Wear","description":"\u003cp\u003eDiscover the L'Oreal Paris Infallible Pro-Matte Liquid Lipstick in Shake Down, a bold matte lip color engineered for high pigment and lasting impact. This is L'Oreal's first full-coverage matte liquid lipstick with an up to 16-hour wear, designed to feel surprisingly light while delivering a statement shade. The formula blends intense color payoff with a comfortable, ultra-matte finish that stays put through daily activities and evening events.\u003c\/p\u003e\n\u003ch3\u003eWhy you’ll love it\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eIntense, highly pigmented shades deliver high-impact color in a comfortable matte finish.\u003c\/li\u003e\n  \u003cli\u003eFull-coverage, long-wear liquid lipstick that feels lightweight on the lips for all-day comfort.\u003c\/li\u003e\n  \u003cli\u003ePro-sculpt applicator tip makes outlining, shaping, and adding dimension easier for a defined look.\u003c\/li\u003e\n  \u003cli\u003eStays on for up to 16 hours, with removal that’s straightforward using an oil-based makeup remover.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life use and shade versatility\u003c\/h3\u003e\n\u003cp\u003eShake Down is a versatile shade that can anchor a natural daytime look or pair with dramatic eye makeup for a night out. The formula is designed to read as a clean, photo-ready matte on lips, maintaining color fidelity across lighting and settings.\u003c\/p\u003e\n\u003cp\u003eFor best results, prepare the lips with gentle exfoliation to create a smooth canvas. Outline the lip line with the applicator, then fill in from the center outward for even coverage. If you want crisper edges, use a small brush or makeup remover to tidy the outline after the color sets.\u003c\/p\u003e\n\u003ch3\u003eCare and removal\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eCare: embrace the full-coverage, long-wear appearance, aware that a high-pigment formula can feel more intense at first contact.\u003c\/li\u003e\n  \u003cli\u003eRemoval: ease pigment with an oil-based makeup remover for clean, complete removal without excessive rubbing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the Pro-Matte Liquid Lipstick Shake Down wear last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Up to 16 hours of wear is possible under ideal conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the best way to remove Pro-Matte Liquid Lipstick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use an oil-based makeup remover for easy, complete removal.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":63347670221149,"sku":"B06XDZGLCL","price":28.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/loreal-paris-infallible-pro-matte-liquid-lipstick-shake-down-application.jpg?v=1770562059","url":"https:\/\/britishharmonia.co.uk\/products\/loreal-paris-infallible-pro-matte-liquid-lipstick-shake-down-up-to-16-hour-wear","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}