{"product_id":"immortal-nyc-shake-rake-volume-powder-natural-matte-finish-flexible-hold","title":"Immortal NYC Shake \u0026 Rake Volume Powder – Natural Matte Finish, Flexible Hold","description":"\u003cp\u003eMeet Immortal NYC Shake and Rake Volume \u0026amp; Styling Powder, a lightweight texturizing powder crafted to add lift, body, and a modern matte finish without weighing hair down. It blends into styling routines quietly, offering a flexible hold that adapts as you move through your day. The result is a natural look that remains easy to refresh with a quick reapplication, making it a versatile addition to both casual and polished styles.\u003c\/p\u003e\n\u003cp\u003eWhat you’ll notice is a product that works with your hair, not against it. The powder delivers lift at the roots, adds texture, and creates the impression of fuller hair without a stiff or greasy feel. It’s designed to be discreet—visible only in the way your hair acts and holds, rather than in any obvious residue or shine.\u003c\/p\u003e\n\u003ch2\u003eKey benefits at a glance\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eFlexible hold with a natural matte finish that looks effortless and polished.\u003c\/li\u003e\n  \u003cli\u003eLightweight, natural look suitable for daily use on most hair types and textures.\u003c\/li\u003e\n  \u003cli\u003eThickening and volumizing effects, with noticeable lift for those seeking more body.\u003c\/li\u003e\n  \u003cli\u003eAll-day hold that strengthens with reapplication, while staying non-greasy and comfortable.\u003c\/li\u003e\n  \u003cli\u003eEasy rinse with just water and no leftover residue, helping maintain healthy hair vitality.\u003c\/li\u003e\n  \u003cli\u003eAll-natural ingredients free of alcohol, sulfates, ammonias, formaldehyde, silicone, parabens, and sodium chloride.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use for best results\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to dry hair, shaking a small amount into the roots for lift and texture.\u003c\/li\u003e\n  \u003cli\u003eRake through with your fingers to distribute evenly, then shape as desired with light finger styling.\u003c\/li\u003e\n  \u003cli\u003eRefresh with a quick reapplication if you want more volume or a firmer hold later in the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eReal-world uses and scenarios\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eBusy mornings: a fast path to added fullness and a controlled, natural finish.\u003c\/li\u003e\n  \u003cli\u003eFine or thinning hair: noticeable volume without heavy product buildup.\u003c\/li\u003e\n  \u003cli\u003eTexture-focused styles: easy to create lived-in looks with flexible hold.\u003c\/li\u003e\n  \u003cli\u003eTravel-friendly routine: quick styling in minimal steps with easy washout.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eCare and ingredients\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eAll-natural formulation designed to minimize potential hair stress from harsh additives.\u003c\/li\u003e\n  \u003cli\u003eFree from drying alcohols, sulfates, ammonias, and parabens, helping keep hair vibrant between washes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Immortal NYC Shake \u0026amp; Rake Volume Powder best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It adds lift and texture with a natural matte finish, suitable for many hair types and daily styling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do you use Immortal NYC Shake \u0026amp; Rake Powder for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Shake onto dry hair, then rake through roots to add volume and flexible hold; reapply as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Immortal NYC","offers":[{"title":"Default Title","offer_id":63261989732701,"sku":"B09FYM4RWN","price":33.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/immortalnyc-shake-and-rake-volume-powder-bottle.jpg?v=1769984230","url":"https:\/\/britishharmonia.co.uk\/products\/immortal-nyc-shake-rake-volume-powder-natural-matte-finish-flexible-hold","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}