{"product_id":"iconic-london-underglow-blurring-primer-radiant-flawless-looking-skin-cruelty-free-vegan","title":"ICONIC LONDON Underglow Blurring Primer – Radiant, Flawless-Looking Skin (Cruelty-Free, Vegan)","description":"\u003ch2\u003eElevate your base with the Underglow Blurring Primer\u003c\/h2\u003e\n\u003cp\u003eICONIC LONDON's Underglow Blurring Primer is a lightweight, skin-loving base designed to melt in and create a smooth canvas for makeup. Infused with ultra-delicate champagne pearls, it delivers a candlelit luminosity and a demi-matte finish that reads as polished and natural. The compact 0.33 fl oz bottle makes it easy to keep on hand for daily wear or on-the-go touch-ups, all while staying true to cruelty-free and vegan beauty values.\u003c\/p\u003e\n\u003ch3\u003eWhat it does for your skin and makeup\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePrimes and preps the skin for makeup application\u003c\/li\u003e\n  \u003cli\u003eMinimises the appearance of pores and blurs imperfections for a refined base\u003c\/li\u003e\n  \u003cli\u003eDelivers a soft-focus glow with a demi-matte finish for balanced radiance\u003c\/li\u003e\n  \u003cli\u003eSilky, blendable texture that feels light and comfortable\u003c\/li\u003e\n  \u003cli\u003eChampagne pearls add a luminous, candlelit feel without looking glittery\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and vegan, aligning with responsible beauty choices\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTexture, finish, and how it works\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eA lightweight formula that melts into skin and blends easily with fingertips or a brush\u003c\/li\u003e\n  \u003cli\u003eSoft-focus luminosity that enhances natural skin tones rather than masking them\u003c\/li\u003e\n  \u003cli\u003eStays comfortable under foundation, helping makeup glide on smoothly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAfter moisturising, dispense 2–3 drops and apply evenly over the face\u003c\/li\u003e\n  \u003cli\u003eFocus on areas prone to shine or tone uneven texture\u003c\/li\u003e\n  \u003cli\u003eBlend with your fingertips or your preferred ICONIC base brush for a seamless finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life scenarios you might enjoy\u003c\/h3\u003e\n\u003cp\u003eUse this primer to create a fresh daytime glow or a more camera-ready base for events and photos. The subtle luminosity works well under makeup for a refined, glassy-skin look while keeping texture in check. Its vegan and cruelty-free status makes it easy to incorporate into a conscious routine without sacrificing performance.\u003c\/p\u003e\n\u003ch3\u003eWhy choose ICONIC LONDON\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSoft-focus, radiant finish that enhances natural skin without heaviness\u003c\/li\u003e\n  \u003cli\u003eLuxurious pearl-infused formula for luminous skin\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and vegan cosmetics philosophy\u003c\/li\u003e\n  \u003cli\u003eCompact packaging designed for everyday use and travel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is ICONIC LONDON Underglow Blurring Primer used for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It primes, minimizes the appearance of pores, and delivers a soft, radiant base for makeup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do you apply the Underglow Blurring Primer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 2–3 drops after moisturising, blend with fingertips or a brush across the face.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ICONIC LONDON","offers":[{"title":"Default Title","offer_id":63337583739229,"sku":"B0F2GN8MRP","price":31.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/iconic-london-underglow-blurring-primer-bottle-closeup.jpg?v=1770468126","url":"https:\/\/britishharmonia.co.uk\/products\/iconic-london-underglow-blurring-primer-radiant-flawless-looking-skin-cruelty-free-vegan","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}