{"product_id":"ecru-new-york-dry-wax-strong-hold-hair-wax-styling-cream-texturizing-pomade-travel-size-1-69oz","title":"ECRU New York Dry Wax – Strong Hold Hair Wax \u0026 Styling Cream, Texturizing Pomade, Travel Size 1.69oz","description":"\u003cdiv\u003e\n  \u003ch2\u003eElevate Short-Hair Styling with ECRU New York Dry Wax\u003c\/h2\u003e\n  \u003cp\u003eDesigned for precision and a natural look, this colorless wax adheres to damp or wet hair, helping you build structure and texture for short styles. Its creamy formula glides onto hair without leaving behind residue, so your look stays defined yet effortless from first glance to final touch.\u003c\/p\u003e\n  \u003ch3\u003eKey Benefits\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCreamy, wet-hair adhesion:\u003c\/strong\u003e provides buildable hold without stiffness.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eColorless, residue-free finish:\u003c\/strong\u003e avoids white cast on hair for a clean look.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNatural, slightly matte finish:\u003c\/strong\u003e keeps hair looking natural rather than glossy.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVersatile for short styles and detailing:\u003c\/strong\u003e adds height, texture, and edge where needed.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eTravel-friendly size (1.69 oz):\u003c\/strong\u003e easy to carry for on-the-go styling.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eHow to Use\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eApply to damp or dry hair. Comb through to groom or work with fingers for a rough, undone vibe.\u003c\/li\u003e\n    \u003cli\u003eFor more height or texture, distribute through with hands, then direct with a fine-tooth comb.\u003c\/li\u003e\n    \u003cli\u003eFor a more pronounced textured look, spread evenly and shape with the fingers.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eReal-World Scenarios\u003c\/h3\u003e\n  \u003cp\u003eIdeal for barbering, men’s grooming, and editorial work where a discrete hold helps maintain a controlled silhouette. Its natural finish makes it suitable for daily wear or stage performances where a subtle texture is key.\u003c\/p\u003e\n  \u003ch3\u003eKey Details\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\u003cstrong\u003eParaben FREE\u003c\/strong\u003e\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eWho is it for:\u003c\/strong\u003e Barbering, Short styles, Men’s grooming, Detailing work, Editorial and stage work\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eStrong Hold, Natural Finish:\u003c\/strong\u003e colorless wax for versatile styling options\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHow it works:\u003c\/strong\u003e Provides structure for groomed looks or extreme texture in short styles\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eHow it’s different:\u003c\/strong\u003e Unique creamy texture adheres to wet hair for controlled shaping\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eFrom the ECRU New York heritage, this product blends professional-grade performance with everyday usability, designed to treat hair while helping you perform at your best. The travel-friendly 1.69 oz size makes it convenient for gifting, studio trips, or daily gym routines.\u003c\/p\u003e\n  \u003cp\u003eNote: This is a styling product intended to assist with shaping, texture, and hold. Results may vary based on hair type and styling technique.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is ECRU New York Dry Wax best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for short styles and detailing, offering a natural, non-glossy finish with subtle hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply this product for the best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to damp or dry hair, comb through, or use fingers for texture; finish with a light comb to shape.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Ecru New York","offers":[{"title":"Default Title","offer_id":63261632266589,"sku":"B085SZKSTD","price":38.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/ecru-new-york-dry-wax-pack-shot.jpg?v=1769979952","url":"https:\/\/britishharmonia.co.uk\/products\/ecru-new-york-dry-wax-strong-hold-hair-wax-styling-cream-texturizing-pomade-travel-size-1-69oz","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}