{"product_id":"azelaic-acid-serum-12-for-balanced-skin-tone-purified-pores-20g","title":"Azelaic Acid Serum 12% for Balanced Skin Tone \u0026 Purified Pores, 20g","description":"\u003ch2\u003eBalanced Skin Tone and Purified Pores in a Lightweight Serum\u003c\/h2\u003e\n\u003cp\u003eDesigned to support your daily skincare goals, our azelaic acid serum blends a gentle formula with a 12% concentration to help balance the skin’s water-oil levels. The lightweight, fast-absorbing texture feels comfortable on a range of skin types and layers well with moisturizer and sunscreen. This serum is crafted for real-life routines, not harsh results, offering a balanced look that you can nurture over time.\u003c\/p\u003e\n\u003cp\u003eUse this serum as part of a thoughtful routine to address visible concerns like redness, occasional blemishes, and pore appearance. It’s designed to work with different skin tones without overpowering your natural look, helping you maintain a fresh, even-looking complexion throughout the day.\u003c\/p\u003e\n\u003ch3\u003eWhat you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSubtle balance in skin tone and texture with consistent use\u003c\/li\u003e\n  \u003cli\u003eReduced visibility of redness and blemishes over time\u003c\/li\u003e\n  \u003cli\u003eRefined pore texture and smoother surface for a calmer look\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy finish that layers well with moisturizers and sunscreen\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho this is for\u003c\/h3\u003e\n\u003cp\u003eThis serum is designed for all skin types and is suitable for those seeking a mild, daily care product to support skin balance and pore care. It fits well into both morning and evening routines.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAfter cleansing, apply a small amount to the face, avoiding the eyes\u003c\/li\u003e\n  \u003cli\u003eFollow with moisturizer; during the day, use sunscreen as part of your routine\u003c\/li\u003e\n  \u003cli\u003eConsider starting with every other day if you are new to azelaic acid, then increase frequency as tolerated\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life scenarios\u003c\/h3\u003e\n\u003cp\u003eIn busy mornings, the serum helps create a smooth canvas for makeup. In evenings, it supports a calming skincare ritual without heaviness. The lightweight formula also makes it suitable for travel or quick touch-ups as needed.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the concentration of azelaic acid in this serum?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The serum contains 12% azelaic acid for balanced support in daily skincare.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use this serum in my routine?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply after cleansing, in a small amount, then moisturize, and use sunscreen during the day.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","offers":[{"title":"Default Title","offer_id":63349104279901,"sku":"B0FVY7BYMJ","price":28.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/azelaic-acid-serum-20g-bottle.jpg?v=1770570773","url":"https:\/\/britishharmonia.co.uk\/products\/azelaic-acid-serum-12-for-balanced-skin-tone-purified-pores-20g","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}