{"product_id":"100-pure-2nd-skin-concealer-shade-5-fruit-pigmented-full-coverage","title":"100% PURE 2nd Skin Concealer Shade 5 - Fruit Pigmented, Full Coverage","description":"\u003ch2\u003eMeet 100% PURE 2nd Skin Concealer Shade 5\u003c\/h2\u003e\n\u003cp\u003eDiscover a lightweight, fruit pigmented concealer crafted for medium‑tan skin with neutral tan undertones. Shade 5 blends with your natural color using real fruit pigments like peach and apricot, avoiding synthetic dyes. The result is a believable, seamless balance between coverage and skin texture. \u003c\/p\u003e\n\n\u003ch3\u003eWhy this concealer stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFlawless coverage without creasing\u003c\/strong\u003e — buildable opacity that conceals blemishes and imperfections with a satin finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVitamin E nourishment\u003c\/strong\u003e — a conditioning touch that enhances comfort throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTwo core ingredients offer thoughtful benefits without masking the skin’s natural motion. Caffeine-rich coffee bean extract helps address the look of dark circles, while turmeric contributes to a tonal balance on the surface. These elements are designed to work with your skin rather than overwhelm it.\u003c\/p\u003e\n\n\u003ch3\u003eHydration meets weightlessness\u003c\/h3\u003e\n\u003cp\u003eOlive squalane provides gentle hydration that mirrors your skin’s natural oils, allowing the concealer to glide on with a silky, barely‑there feel. The finished look is breathable, not heavy, with a natural glow that holds up from morning to night.\u003c\/p\u003e\n\n\u003ch3\u003eEthics and ingredients you can trust\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVegan\u003c\/strong\u003e and \u003cstrong\u003ecruelty-free\u003c\/strong\u003e formulation\u003c\/li\u003e\n  \u003cli\u003eFree from animal testing and synthetic dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eShade guidance and practical use\u003c\/h3\u003e\n\u003cp\u003eShade 5 is tailored for medium to tan complexions with neutral tan undertones. For best results, apply a small amount along the under‑eye area or on targeted spots, then blend with fingertips or a makeup sponge. Layer gradually to achieve your desired level of coverage, and set with a light veil of powder if you wear it all day.\u003c\/p\u003e\n\n\u003ch3\u003eWho this is for\u003c\/h3\u003e\n\u003cp\u003eIdeal for daily wear on the face and under the eyes, especially if you want a lightweight, skin‑like finish that supports a minimal skincare routine. This concealer pairs well with natural‑finish foundations and routine care for a cohesive look.\u003c\/p\u003e\n\n\u003ch3\u003eTexture, finish, and on‑the‑go use\u003c\/h3\u003e\n\u003cp\u003eThe formula feels silky and breathable, so it blends without caking and stays comfortable across the day. Its compact 0.17 fl oz size makes quick touch‑ups easy whether you’re at home or out and about.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Shade 5 suitable for medium-tan skin with neutral undertones?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, Shade 5 is designed for medium-tan complexions with neutral undertones, offering adaptable coverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes 2nd Skin Concealer different from traditional concealers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Fruit pigments, vegan ingredients, and olive squalane provide lightweight, crease-free coverage with a silky feel.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"100% PURE","offers":[{"title":"Default Title","offer_id":63258710540637,"sku":"B07B6FD4JC","price":45.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/4345\/5581\/files\/100percentpure-2nd-skin-concealer-shade-5-bottle.jpg?v=1769961733","url":"https:\/\/britishharmonia.co.uk\/products\/100-pure-2nd-skin-concealer-shade-5-fruit-pigmented-full-coverage","provider":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","version":"1.0","type":"link"}